Tue, 22 April 2014
Rick Barker, founder of the Music Industry Blueprint shares what it was like working with Taylor Swift early on in her career, how he went from DJ- ing to a leading online marketing expert and how marketing in the music business works, including how to build an audience. Also, he reveals how marketing research shapes music content,what are the three levels of fan-dom and how to use it to communicate with your audience and how he built his email list through radio stations at no cost. For pictures, a video and more resources, go to: http://borntoinfluence.com/RickBarker
Direct download: Ep_121___Rick_Barker_on_the_Blueprint_to_Building_an_Audience___Part_2.mp3
Category:general -- posted at: 3:00am EDT |
Mon, 21 April 2014
Rick Barker, founder of the Music Industry Blueprint shares what it was like working with Taylor Swift early on in her career, how he went from DJ- ing to a leading online marketing expert and how marketing in the music business works, including how to build an audience. Also, he reveals how marketing research shapes music content,what are the three levels of fan-dom and how to use it to communicate with your audience and how he built his email list through radio stations at no cost. For pictures, a video and more resources, go to: http://borntoinfluence.com/RickBarker
Direct download: Ep_120___Rick_Barker_on_the_Blueprint_to_Building_an_Audience___Part_1.mp3
Category:general -- posted at: 3:00am EDT |
Sat, 19 April 2014
Kenneth Vogt, founder of Vera Claritas reveals how he sold himself as a computer whiz kid before being a whiz kid was a "thing", his formula on how to get you to see your business from an aerial perspective, and how to use your charisma in your business. Also, he shares how to assess what a prospect would be like to work with before you sign them up, what authenticity in your marketing has got to do with results and what are the “interesting metrics” vs metrics that matter in your marketing. For pictures and more, go to: http://borntoinfluence.com/KennethVogt
Direct download: Ep_119___Kenneth_Vogt_on_Marketing_Psychology_and_the_Metrics_that_Matter___Part_2.mp3
Category:general -- posted at: 3:00am EDT |
Fri, 18 April 2014
Kenneth Vogt, founder of Vera Claritas reveals how he sold himself as a computer whiz kid before being a whiz kid was a "thing", his formula on how to get you to see your business from an aerial perspective, and how to use your charisma in your business. Also, he shares how to assess what a prospect would be like to work with before you sign them up, what authenticity in your marketing has got to do with results and what are the “interesting metrics” vs metrics that matter in your marketing. For pictures and more, go to: http://borntoinfluence.com/KennethVogt
Direct download: Ep_118___Kenneth_Vogt_on_Marketing_Psychology_and_the_Metrics_that_Matter___Part_1.mp3
Category:general -- posted at: 6:30am EDT |
Thu, 17 April 2014
Adil Amarsi, the founder of CopyLab.com shares the keys to his copywriting formula, what blind sales copy is, what words to avoid in your sales copy and what NOT to do in your sales letters. Also, he reveals how to overcome writers' block, what are his go-to resources for great headlines andhow to generate content ideas for your sales letters. For pictures and links to all the resources mentioned in this interview, go to:http://borntoinfluence.com/AdilAmarsi
Direct download: Ep_117___Adil_Amarsis_Secret_Lab_Recipes___All_About_Copywriting_for_Sales_Conversion___Part_2.mp3
Category:general -- posted at: 3:00am EDT |
Wed, 16 April 2014
Adil Amarsi, the founder of CopyLab.com shares the keys to his copywriting formula, what blind sales copy is, what words to avoid in your sales copy and what NOT to do in your sales letters. Also, he reveals how to overcome writers' block, what are his go-to resources for great headlines andhow to generate content ideas for your sales letters. For pictures and links to all the resources mentioned in this interview, go to: http://borntoinfluence.com/AdilAmarsi
Direct download: Ep_116___Adil_Amarsis_Secret_Lab_Recipes___All_About_Copywriting_for_Sales_Conversion___Part_1.mp3
Category:general -- posted at: 4:00am EDT |
Tue, 15 April 2014
Tina Forsyth, author of The Entrepreneur Trap shares what is a "yes list" and why you should focus on it, how to train someone so they do the job up to your standards and what you should NOT delegate in your business. Also, she talks about her "tree trunk strategy" and how it can help your business, the two things you need to create revenue streams that will run without you and what you should have in your bio on your "About" page. For pictures and links to all the resources mentioned in this interview, go to: http://borntoinfluence.com/TinaForsyth
Direct download: Ep_115___Tina_Forsyth_on_Automation_and_Online_Business_Managers_for_More_Profits___Part_2.mp3
Category:general -- posted at: 3:00am EDT |
Mon, 14 April 2014
Tina Forsyth, author of The Entrepreneur Trap shares what is a "yes list" and why you should focus on it, how to train someone so they do the job up to your standards and what you should NOT delegate in your business. Also, she talks about her "tree trunk strategy" and how it can help your business, the two things you need to create revenue streams that will run without you and what you should have in your bio on your "About" page. For pictures and links to all the resources mentioned in this interview, go to: http://borntoinfluence.com/TinaForsyth
Direct download: Ep_114___Tina_Forsyth_on_Automation_and_Online_Business_Managers_for_More_Profits___Part_1.mp3
Category:general -- posted at: 3:00am EDT |
Sat, 12 April 2014
Ep 113: Jennifer Bourn Shares her Creative Strategies on Networking and Connecting with your Prospects (Part 2)
Jennifer Bourn, Creative Director of Bourn Creative talks about how to understand what your clients want, what niching down means when you can't define your avatar and how to use Twitter to connect weeks ahead of time with the people you'll be meeting at conferences. Also, she shares how to create evangelists for your brand, how to grow your business without going into debt and how to generate leads from your booth when sponsoring events. For pictures and more, go to: http://borntoinfluence.com/JenniferBourn
Direct download: Ep_113___Jennifer_Bourn_Shares_her_Creative_Strategies_on_Networking_and_Connecting_with_your_Prospects___Part_2.mp3
Category:general -- posted at: 3:00am EDT |
Fri, 11 April 2014
Ep 112: Jennifer Bourn Shares her Creative Strategies on Networking and Connecting with your Prospects (Part 1)
Jennifer Bourn, Creative Director of Bourn Creative talks about how to understand what your clients want, what niching down means when you can't define your avatar and how to use Twitter to connect weeks ahead of time with the people you'll be meeting at conferences. Also, she shares how to create evangelists for your brand, how to grow your business without going into debt and how to generate leads from your booth when sponsoring events. For pictures and more, go to: http://borntoinfluence.com/JenniferBourn
Direct download: Ep_112___Jennifer_Bourn_Shares_her_Creative_Strategies_on_Networking_and_Connecting_with_your_Prospects___Part_1.mp3
Category:general -- posted at: 3:00am EDT |