Ep 71: True Maverick Yanik Silver Shares How To Partner with Non Profits and Be Strategic with Your Marketing (Part 2)

Yanik Silver, founder of the Maverik 1000 talks about how to determine before committing something whether it's a diversion or something that will help you towards your goal, when corporate philanthropy is a gimmick and when is it real and how to use stories as psychological triggers to build your vision.

Also, he shares what are the two things you need to learn that have the biggest multiplier effect on your business, how to use your vision to get your team, investors and customers involved and what is the game he plays with his kids (and how it can help you grow your business).

For more goodies, go to http://borntoinfluence.com/YanikSilver