Thu, 6 February 2014
Jim Williams, VP of Influitive shares how to engineer advocacy from your customer base for your product or service, the formula for motivating your buyers to advocate your product / service (the SAPS model (status, access, power and stuff)) and what are the two seemingly clashing marketing models that work best for Influitvie
Also, he explains who your advocates are and who you should be looking at to turn them into advocates for referrals, how to find the right target market for your outbound marketing campaigns and the new trends being to be cutting edge in sales.
For even more good stuff, go to: http://borntoinfluence.com/JimWilliams
Direct download: Ep_57___Jim_Williams_Tells_All_About_Advocacy_Marketing_a_la_Influitive___Part_2.mp3
Category:general -- posted at: 12:00am PST